A considered way to buy, sell & trade exceptional timepieces  ·  Speak to our concierge
Useful details

Questions, clearly answered.

Our initial process is built around live listings and a personal concierge, with no online checkout at this stage.

Can I buy a watch directly through the website?

The initial Sellfast experience is enquiry-led. Use the listing form or WhatsApp to ask about availability, request additional details and agree the next steps with the team. Online checkout is not enabled.

Are all listed watches available?

The catalogue shows listings marked available, but availability can change. Please confirm status with the concierge before making plans or payment.

Does a published listing guarantee authenticity?

Publication means a listing passed the Sellfast moderation workflow. It is not, by itself, a guarantee of authenticity. Inspection, supporting documentation and transaction terms should be confirmed before purchase.

How do I sell or trade my watch?

Share the brand, model, reference, condition, set contents and your contact details on the Sell / Trade page. The team will review the information and follow up. An enquiry is not a binding purchase offer.

Can I list watches as a dealer?

Create an account and submit a seller application. Once approved, you can submit watch listings for individual review. Approval as a seller does not automatically publish submitted watches.

Can I reserve a watch online?

No online reservation or payment is available in the initial release. Contact the concierge to discuss availability and the process for a specific timepiece.

What should I include in an enquiry?

Include a reference number if available, your preferred contact method and the questions you need answered. For selling, mention condition, year, box and papers and service history.

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